Social Media Marketing & Advertising

What is social media marketing?
Social media marketing refers to the process of gaining traffic or attention through social media sites. ‘Social media’ itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or “updates” with others. Facebook, in contrast is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other activities.

How Are Search & Social Media Marketing Related?
Why would a search marketer — or a site about search engines — care about social media? The two are very closely related! Social media often feeds into the discovery of new content such as news stories and “discovery” in a search activity. Social media can also help build links that in turn support into SEO efforts. Many people also perform searches at social media sites to find social media content. Social connections may also impact the relevancy of some search results, either within a social media network or at a ‘mainstream’ search engine.

What does Social Media Marketing mean for you?
One of the reasons social media is effective for marketing is that it gives brands and businesses the ability to interact and engage with more people — all with just a few clicks of a mouse. Additionally, staying active on social media platforms and reasearching trending interests will help your client find new customers that are looking for what you can provide.
Finally, a strong social media strategy is guaranteed to to get you an instant boost in search engine rankings, helping people find your store more easily!

What is included in this package?
Social media marketing is an art form, and with the right social media marketing solution, business owners can master it! Although social media platforms offer their own marketing tools that you should
get familiar with, social media marketing solutions can streamline the advertising process for you.

If you opt for this marketing package you will receive the following:

1.) Gmail account for all of your client's social marketing network correspondence.
2.) We will create custom webpages for their store on Facebook, Instagram, Twitter, Tumblr, Blogger
and Pinterest. Each page will include a link to their superstore and all of their store’s basic
information and imagery, such as your store logo.
3.) On your client's websites homepage, we will add in active social media icons that, when clicked, will bring
customers to your social media pages and allow them to ‘follow you,’ ‘like’ your posts, and stay in touch with what your posting about! All links will be tested by our team to ensure that they’ll have web-traffic flowing immediately.
4.) You will receive a ‘Welcome Email’ that will include the Log On information for all of the new social media pages, along with a link to each site.